Loopy is a school bag and a structural intervention INTO ESTABLISHED PRODUCT PATTERNS. It is intended to SUPPORT the PROGRESSIVE DEVELOPMENT OF A circular product culture.
THE BACKGROUND OF THE THESIS IS THE FACT THAT THE OVERwHELMING SHARE OF backpacks CONSUMED IN OUR SOCIETY AND THEREFORE THE MATERIALS ASSOCIATED WITH THEM, CANNOT BE RECYCLED BECAUSE OF THEIR COMPOSITE PROCESSING SUBSTANTIALLY AFTER DISPOSAL, BUT AT BEST THERMALLY RECOVERED.
in order to counteract this phenomenon of unecological composiTion, which is more prevalent in our product culture, this school bag is purely separable.
USING THE PEDAGOGICAL MOMENT OF THE PRImary SCHOOL AGE, THE BACKPACK CONVEYS TO CHILDREN THAT bags ARE only THE SUM OF THEIR variable PARTS, AND SO DEFIES THE CONTINUING TREND OF BLACKBOXING.
Loopy is the first of many, belonging to a modular system, whose components can be combined to create various everyday bags.
THE MONOMATERIAL SEGMENTS shall rotate in advanced circles of usage, to BE USED AS EFFECTIVELY AS POSSIBLE.
To highlight the construction the bag is made from undyed fabrics. A Colored version is in the making.